Nyuma yimyaka 32, IECHO yatangiye kuva muri serivisi zakarere kandi igenda yiyongera kwisi yose. Muri kiriya gihe, IECHO yatahuye byimazeyo imico yisoko mu turere dutandukanye kandi itangiza ibisubizo bitandukanye bya serivisi, none umuyoboro wa serivisi ukwirakwira mubihugu byinshi kugirango ugere kuri serivisi zisi ku isi. Ibi byagezweho biterwa na sisitemu nini kandi yuzuye ya serivise ya serivise kandi ikemeza ko abakiriya kwisi bashobora kubona ubufasha bwihuse kandi bwumwuga mugihe.
Mu 2024, ikirango cya IECHO cyinjiye mu cyiciro gishya cyo kuzamura ingamba, cyinjira cyane mu rwego rwa serivisi z’ibanze ku isi no gutanga ibisubizo bya serivisi byujuje isoko ry’ibanze n’abakiriya bakeneye. Iri vugurura ryerekana IECHO gusobanukirwa nimpinduka zamasoko hamwe nicyerekezo cyibikorwa, ndetse no kwizera gukomeye gutanga serivisi nziza kubakiriya bisi.
Kugirango uhuze no kuzamura ingamba zo kwamamaza, IECHO yatangije LOGO nshya, ikoresha igishushanyo cya kijyambere na minimalist, guhuza ibiganiro byamamaza, no kuzamura kumenyekana. LOGO nshya itanga neza indangagaciro ngenderwaho n’isoko ry’ikigo, ikongerera ubumenyi no kumenyekanisha ibicuruzwa, ishimangira irushanwa ry’isoko ku isi, kandi rishyiraho urufatiro rukomeye rwo kuzamuka no gutera imbere mu bucuruzi.
Ibirango:
Kwita IECHO bisobanura ibisobanuro byimbitse, bishushanya udushya, resonance no guhuza.
Muri bo, “Njye” yerekana imbaraga zidasanzwe z'abantu, bashimangira kubaha no kwishimira indangagaciro z'umuntu ku giti cye, kandi ni itara ryo mu mwuka ryo gukurikirana udushya no kwiteza imbere.
Kandi 'ECHO' ishushanya amajwi n'ibisubizo, byerekana amarangamutima no gushyikirana mu mwuka.
IECHO yiyemeje gukora ibicuruzwa nubunararibonye bikora kumitima yabantu kandi bigatera resonance. Twizera ko agaciro ari isano ryimbitse hagati yibicuruzwa n'ubwenge bw'umuguzi. ECHO isobanura igitekerezo cya "Nta bubabare, nta nyungu". Twumva cyane ko hariho kugerageza nimbaraga zitabarika inyuma yo gutsinda. Iyi mbaraga, resonance, nigisubizo nizo nkingi yikimenyetso cya IECHO. Dutegereje guhanga udushya nakazi gakomeye, kora IECHO ikiraro gihuza abantu no gukangura resonance. Mugihe kizaza, tuzakomeza gutera imbere kugirango dushakishe isi yagutse.
Senya ububata bwinyandiko kandi wagure icyerekezo cyisi:
Kureka imigenzo no kwakira isi. Ikirangantego gishya kireka inyandiko imwe kandi ikoresha ibimenyetso bishushanyo kugirango ushiremo imbaraga ikirango. Ihinduka ryerekana ingamba zoguhindura isi.
Ikirangantego gishya gihuza ibintu bitatu byerekana imyambi ishushanyije, byerekana ibyiciro bitatu byingenzi bya IECHO kuva itangira kugeza kumurongo wigihugu hanyuma igasimbuka kwisi yose, bikagaragaza imbaraga za sosiyete no kuzamura isoko.
Muri icyo gihe, ibishushanyo bitatu byanasobanuye mu buryo bwa gihanga inyuguti za “K”, byerekana igitekerezo cy’ibanze cya “Urufunguzo”, byerekana ko IECHO iha agaciro kanini ikoranabuhanga ry’ibanze kandi ikurikirana udushya mu ikoranabuhanga ndetse n’iterambere.
Ikirangantego gishya ntabwo gisubiramo amateka y’isosiyete gusa, ahubwo kigaragaza igishushanyo mbonera kizaza, cyerekana imbaraga n’ubwenge by’irushanwa ry’isoko rya IECHO, n'ubutwari no kwiyemeza inzira y’isi.
Gutera imiterere myiza no gukomeza genes yibigo:
Ikirangantego gishya gikoresha ibara ry'ubururu n'icunga, hamwe n'ubururu bugereranya ikoranabuhanga, kwizerana, no gutuza, byerekana ubuhanga n'ubwizerwe bwa IECHO mu rwego rwo guca ubwenge, kandi isezeranya guha abakiriya ibisubizo byiza kandi byubwenge bikata. Orange yerekana guhanga udushya, imbaraga, niterambere, ishimangira imbaraga zitera imbaraga za IECHO zo guhanga udushya mu ikoranabuhanga no kuyobora iterambere ry’inganda, kandi bigaragaza ubushake bwo kwaguka no gutera imbere mugikorwa cyisi.
IECHO yasohoye LOGO nshya, yaranze icyiciro gishya cy'isi. Twuzuye ikizere kandi tuzafatanya nabafatanyabikorwa kwisi gushakisha isoko. "KUBURYO BWAWE" isezeranya ko IECHO yamye igendana nabakiriya kugirango itange infashanyo-yo murwego rwo hejuru. Mu bihe biri imbere, IECHO izatangiza urukurikirane rwibikorwa byisi kugirango bizane byinshi bitunguranye nagaciro. Dutegereje iterambere ryiza!
Igihe cyo kohereza: Kanama-05-2024