I-logo entsha ka-Iecho yasungulwa, ukukhuthaza ukuthuthukiswa kwecebo lomkhiqizo

Ngemuva kweminyaka engama-32, i-IECO isiqalile ezinsizakalweni zesifunda futhi yandiswa ngokuqinile emhlabeni jikelele. Ngalesi sikhathi, i-IECO yathola ukuqonda okujulile kwamasiko emakethe ezifundeni ezahlukahlukene futhi kwethulwa izinhlobo eziningi zezinsizakalo zensiza, manje inethiwekhi yenkonzo isakazeka emazweni amaningi ukufeza izinsizakalo zasendaweni emhlabeni. Lokhu kufinyelelwa kungenxa yohlelo lwayo olubanzi futhi olunzulu lwe-network service futhi luqinisekise ukuthi amakhasimende omhlaba angajabulela ukusekelwa kwezobuchwepheshe okusheshayo nobungcweti ngesikhathi.

Ngo-2024, uhlobo lwe-IeCho lungene esiteji esisha sokuvuselela amasu, ukudonsa ngokujulile enkambu yesevisi yendawo yomhlaba kanye nokuhlinzeka ngezisombululo zenkonzo ezihlangabezana nezidingo zasendaweni. Lokhu kuthuthukiswa kukhombisa ukuqonda kwe-IeCo ngezinguquko zemakethe kanye nombono wamasu, kanye nokukholelwa kwalo okuqinile ekuhlinzekeni ngezinsizakalo ezinhle kakhulu kumakhasimende omhlaba.

Ukuvumelanisa necebo lomkhiqizo lokuthuthuka, i-IECO yethule ilogo entsha, ukwamukela ukwakheka kwesimanje nokwenziwe minimalist, i-Unitiving Dumbulse, kanye nokwamukelwa kwe-ngcono. I-logo entsha idlulisela kahle amanani asemqoka kanye nokuma kwemakethe yebhizinisi, kuthuthukisa ukuqwashisa kanye nedumela lomkhiqizo, kuqinisa ukuncintisana kwemakethe yomhlaba, futhi kubeka isisekelo esiqinile sebhizinisi.

Indaba yomkhiqizo:

Ukuqanjwa kwe-Iecho kubonisa okushiwo okuphezulu, okufanekisela ubuciko obusha, ukubumbana nokuxhuma.

Phakathi kwazo, "Mina" ngimela amandla ahlukile abantu, ngigcizelele inhlonipho nokuhlonishwa ngamanani ngamanye, futhi kungukukhanyise ngokomoya kokulandela izinto ezintsha kanye nokuziqhenya.

Futhi 'echo' kufanekisela ukubukeka kanye nokuphendula, emelela i-imizwelo kanye nokuxhumana ngokomoya.

I-IECO izibophezele ekwakheni imikhiqizo kanye nokuhlangenwe nakho okuthinta izinhliziyo zabantu nokukhuthaza kabusha. Sikholwa ukuthi lelo nani lingukuxhumana okukhulu phakathi komkhiqizo nengqondo yomthengi. Echo uhumusha umqondo wokuthi "azikho izinhlungu, azikho izinzuzo". Siyaqonda kakhulu ukuthi kunemizamo eminingi nemizamo eyayisekela empumelelweni. Lo mzamo, ukuphikiswa, nokuphendula kuyimigogodla yohlobo lwe-IECHO. Ngibheke phambili ekusungulweni okusha kanye nokusebenza kanzima, yenza i-Iecho a Bridge ukuxhuma abantu futhi kuvuse isikhathi. Ngokuzayo, sizoqhubeka nokuqhubekela phambili ukuze sihlole umhlaba obanzi womkhiqizo.

Phula ubugqila bombhalo futhi wandise umbono wembulunga yonke:

Ukuhlukana nesiko nokuqamba umhlaba. I-logo entsha idla umbhalo owodwa futhi isebenzisa izimpawu ezi-graphic ukujova ubungqabavu kuhlobo lomkhiqizo. Lolu shintsho luqokomisa isu lokuhwebelana komhlaba.

I-logo entsha ihlanganisa izinto ezintathu ezenzeka zemidwebo yomcibisholo, ekhombisa izigaba ezintathu ezinkulu ze-Iecho kusuka ekuqaleni kwenethiwekhi kazwelonke bese zibonisa ukuthuthuka kwamandla enkampanini kanye nesimo semakethe.

Ngasikhathi sinye, le midwebo emithathu futhi ihumusha ngobuciko izinhlamvu ze- "K", idlulisela umqondo oyisisekelo we- "Ukhiye", okukhombisa ukuthi i-Iecho inamathisela ukubaluleka okukhulu kubuchwepheshe obukhulu futhi baphishekela ama-technough emisha kanye nempumelelo.

I-logo entsha ayibukeki kuphela umlando wenkampani, kepha futhi ibonisa umlobi wesikhathi esizayo, ikhombisa ubuhlakani kanye nokuhlakanipha komncintiswano wemakethe ka-Iecho, kanye nesibindi nokunqunywa kwendlela yayo yokusatshalaliswa kwendawo.

Isendlalelo sekhwalithi yekhwalithi kanye nezakhi zofuzo ezihlanganayo:

I-logo entsha ye-AdmidTTS Blue and Orange Colour, ebonakalayo eluhlaza okwesibhakabhaka, ukwethenjwa, nokuqina, okubonisa ubuchwepheshe kanye nokwethenjwa kwe-Iecho emkhakheni wokusika ohlakaniphile, nokuthembisa izixazululo. I-Orange imele izinto ezintsha, ubungqabavu kanye nenqubekela phambili, egcizelela amandla okushayela e-Iecho's Guqula okusha kwezobuchwepheshe futhi ahole ukuthuthukiswa komkhakha, futhi afanekisela ukuthuthuka kwawo ukuze andise futhi aqhubekele phambili kwinqubo yokuhwebelana kwembulunga yonke.

I-IECO ikhiphe ilogo entsha, eyayiphawula isigaba esisha sokusatshalaliswa komhlaba. Sigcwele ukuzethemba futhi sizosebenzisana kanye nabalingani bomhlaba wonke ukuze bahlole imakethe. "Ngasohlangothini lwakho" IZINSELELE I-IECO zihlala zihamba namakhasimende ukuhlinzeka ukwesekwa okuphezulu kanye nezinsizakalo. Esikhathini esizayo, i-IECHO izokwethula uchungechunge lwezinhlelo zokuhlelwa komhlaba zokuletha lezimanga eziningi nenani. Ngibheke phambili ekuthuthukisweni okuhle!